We have not only tested volumetric systems. We have helped invent them. Over the past decade, our work has spanned original R&D, patent development, capture system design, reconstruction workflows, streaming architectures, standards, and use-case validation. We have tested, broken, rebuilt, and rethought volumetric systems across multiple generations of the technology.

In the battle for audience attention, the dynamics of sports and short-form digital content are not oppositional but increasingly synergistic. Destination viewing is far from dead, it’s evolving into new forms that blend the live, collective excitement of traditional broadcasts with the interactive, personalized engagement of the social media age. Sports, as a content genre, continues to dominate live viewership and capture cultural moments in a way few other things can. At t